Work

Services marketing : new insights from consumers and managers

Year: 1981

Type: book

Source: Marketing Science Institute eBooks

Author: Éric Langeard

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W582800976

FWCI: 2.841

Cites:

Cited by: 184

Related to: 10