Work

The Complete Database Marketer: Second Generation Strategies and Techniques for Tapping the Power of Your Customer Database

Year: 1995

Type: book

Author: Arthur Middleton Hughes

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W583304213

FWCI: 1.726

Cites:

Cited by: 33

Related to: 10