Work

Successful Customer Relationship Marketing: New Thinking, New Strategies, New Tools for Getting Closer to Your Customers

Year: 2001

Type: book

Authors: Bryan Foss, Merlin Stone

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W591058158

FWCI: 0.867

Cites:

Cited by: 40

Related to: 10