Work

Connected marketing : the viral, buzz and word of mouth revolution

Year: 2006

Type: article

Authors: Justin Kirby, Paul Marsden

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W598966580

FWCI: 35.99

Cites: 44

Cited by: 232

Related to: 10