Work

Media promotion and marketing for broadcasting, cable, and the Internet

Year: 2007

Type: book-review

Source: Choice Reviews Online

DOI: 10.5860/choice.44-3372

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W600369949

Cites:

Cited by: 16

Related to: 10