Work

Human featueres and affectionate gestures : the influence of gender on product interactions and evaluations

Year: 2015

Type: dissertation

Author: Marlon P. Mundt

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W611565614

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Related to: 10