Work

Environmental marketing: positive strategies for reaching the green consumer

Year: 1993

Type: book-review

Source: Choice Reviews Online

DOI: 10.5860/choice.30-6255

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W611871647

Cites:

Cited by: 277

Related to: 9