Work

Cross-Cultural Marketing

Year: 2002

Type: article

Authors: Robert Rugimbana, Sonny Nwankwo

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W626070060

FWCI: 13.31

Cites:

Cited by: 70

Related to: 10