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The end of advertising as we know it
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Locations
Year:
2003
Type:
book-review
Source:
Choice Reviews Online
DOI:
10.5860/choice.40-4717
Language:
English
Topic:
Marketing and Advertising Strategies
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W635071362
Cites:
Cited by:
56
Related to:
10