Work

“Always on and Always in Touch”: The New Buying Behaviour

Year: 2014

Type: book-chapter

Source: Management for professionals

DOI: 10.1007/978-3-662-43964-7_1

Authors: Gerrit Heinemann, Christian Gaiser

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W63881602

FWCI: 6.857

Cites: 5

Cited by: 6

Related to: 10