Work

Marketing : an integrated approach

Year: 1986

Type: book

Author: Thomas E. Barry

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W641343544

FWCI: 4.403

Cites:

Cited by: 16

Related to: 10