Work

The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business

Year: 2000
Type: article
Author: Ken Burnett
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W641629162
FWCI: 0.919
Cites:
Cited by: 25
Related to: 10