Work

Direct Marketing in Practice

Year: 2012

Type: book

Source: Routledge eBooks

DOI: 10.4324/9780080504605

Authors: Matthew Housden, Brian Thomas

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W642940331

FWCI: 2.051

Cites: 7

Cited by: 20

Related to: 10