Work

Sponsorship : what it is and how to use it

Year: 1989

Type: article

Author: Steve Sleight

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W652325972

FWCI: 3.145

Cites:

Cited by: 86

Related to: 10