Work

Marketing : neue Ergebnisse aus Forschung und Praxis

Year: 1978

Type: book

Source: Gabler eBooks

Author: E. Topritzhofer

Language: German

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W655545201

FWCI: 15.36

Cites:

Cited by: 32

Related to: 10