How AI Can Disrupt Review Collection in Ecommerce
Year: 2024
Type: article
Abstract: The e-commerce landscape thrives on customer reviews. They are essential for shaping consumer perceptions, building trust, and influencing purchasing decisions. As online shopping continues its growth trajectory, the methods for collecting these valuable reviews are evolving, driven by the rise of artificial intelligence (AI)1. This paper explores how AI can revolutionize traditional review collection methods in e-commerce, examining its potential to transform how businesses gather, analyze, and utilize customer feedback.
Author: Karan Khanna
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W6893302791
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