Digital Payment Adoption in India: A Demographic Analysis of Usage Patterns and Perception
Year: 2025
Type: article
Abstract: The rapid expansion of digital payment systems in India has significantly transformed financial behaviour across diverse population groups. This study explores the patterns, preferences, and perceptions of digital payment usage among Indian consumers through a structured, quantitative approach. A sample of 240 respondents, drawn from urban, semi-urban, and rural regions of Haryana, was surveyed using a standardized questionnaire. The data was analysed using frequency distribution and cross-tabulation techniques to assess usage frequency across key demographic segments such as age, gender, location, income, and platform preference. Findings reveal that younger age groups and urban residents are the most active digital payment users, with daily and weekly usage being most common. Unified payments interface (UPI) and mobile wallets emerged as the preferred platforms, driven largely by factors such as cashbacks, convenience, and speed. Majority of the respondents expressed positive perceptions regarding the security and reliability of digital payment systems, although mixed opinions were observed concerning convenience and willingness to recommend. Cross-tabulation results highlighted significant variations in usage frequency based on age, location, and platform preference, whereas gender did not significantly influence digital payment behaviour. The study contributes to the existing body of knowledge by offering a comprehensive, data-driven insight into the adoption dynamics of digital payments in the post-pandemic Indian context. It also identifies gaps in awareness and satisfaction, especially among rural users, and suggests targeted interventions for policymakers and fintech service providers to promote inclusive digital finance.
Authors: Chauhan, Aastha, Khanna, Nisha
Institution: Government of Haryana
Language: English
Subfield: Health Information Management
Field: Health Professions
Domain: Health Sciences
Open Access status: green
OpenAlex ID: W6893487604
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