A Study of Consumer Behavior During Instances of Malpractices
Year: 2025
Type: article
Abstract: This research paper investigates consumer behavior in response to malpractices encountered in various markets. It explores the psychological, social, and economic factors influencing consumers' reactions and coping mechanisms. By analyzing survey data, the study aims to understand whether Consumers are taken any action against the malpractices. How malpractices affect consumer trust, purchasing decisions, and brand loyalty.
Author: Dr. S. P. Jadhav
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W6893513689
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