Work

The Effect of Perceived Value on Green Consumption Intention with a Focus on Double-Entry Mental Accounting and Consumption Sensitivity

Year: 2024

Type: article

Source: DOAJ (DOAJ: Directory of Open Access Journals)

DOI: 10.22059/jibm.2024.357156.4558

Authors: Mohammad Nazaripour, Babak Zakizadeh

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W6907398284

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