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Features and prospects for the development of digital marketing in Uzbekistan

Year: 2025

Type: article

Abstract: In this article, we consider online promotion tools, including search engine optimization (SEO), contextualadvertising, social networks (SMM), email marketing and content strategies, the impact of digital technologies onconsumer behavior and business adaptation to new trends, the effectiveness of online promotion in the context of thedigital transformation of the economy of Uzbekistan

Source: Zenodo (CERN European Organization for Nuclear Research)

DOI: 10.5281/zenodo.15151943

Author: Musayeva Shoira Azimovna

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W6930497494

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