Work

Mediatutkimusten merkitys mainostajalle mediavalintapäätöstä tehtäessä.

Year: 2000

Type: dissertation

Source: Tampere University Institutional Repository (Tampere University)

Author: SOININEN, RIIA

Language: Finnish

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W6992824246

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