Year: 2025
Type: article
Abstract: In recent years, an increasing number of companies have been considering media advertising as a tool that helps to increase competitiveness. Whatever the sphere of activity, be it textile production, cargo transportation or telecommunications, the management of the enterprise strives to satisfy the needs of the client, to take into account the market requirements as much as possible. General economic patterns that appear every year determine the need to organize marketing activities, including at industrial enterprises
Author: Akhmedova, Nazokat
Institution: Tashkent Institute of Textile and Light Industry
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W7019945073
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