Work

You Belong with Me: Examining the Relationship between Engagement in the “Swifty” Fan Community, Feelings of Belonging, and Social Identity

Year: 2025

Type: article

Source: Digital Commons (Liberty University)

Author: Webb, Jessica Leigh

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7044225807

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