Year: 2020
Type: conference-paper
Abstract: ABSTRACT \nPurpose: The aim of the paper is to investigate the role played by KIBS firms in the digital servitization of \nSMEs. \nDesign/Methodology/Approach: The paper is based on a retrospective case-study of an Italian small \nmanufacturing SME that undertook digital servitization, with the facilitation of a KIBS firm. \nFindings: The paper shows how the firm developed a multi-stage approach and the knowledge stocks that \nwere created by the interplay between the SME and the KIBS in the initial stage of their partnership. \nOriginality/Value: This study contributes to fill a gap in the literature, providing evidence on how small \nand medium-sized manufacturers can develop both digitization and servitization, and innovate their \nbusiness model, fulfilling the knowledge gaps that previous literature had pointed out.
Authors: Rapaccini Mario, Adrodegari Federico, Saccani Nicola, Barbieri Cosimo, Giannetti Riccardo
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
Awards: G1148011945, G6122222817
OpenAlex ID: W7065691674
