Work

Understanding cross-buying in omnichannel retail: an experiential learning theory perspective

Year: 2025

Type: article

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/ijrdm-02-2025-0112

Authors: Xi Wang, Eugene Cheng-Xi Aw, Chung-Wha (Chloe) Ki

Institutions: Hainan College of Economics and Business, UCSI University, City University of Macau, Hong Kong Polytechnic University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7083622433

FWCI: 7.238

Cites: 50

Cited by: 4

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