Year: 2024
Type: preprint
Abstract: Amazon is the world number one online retailer and has nearly every product a person could need along with a treasure trove of product reviews to help consumers make educated purchases. Companies want to find a way to increase their sales in a very crowded market, and using this data is key. A very good indicator of how a product is selling is its sales rank; which is calculated based on all-time sales of a product where recent sales are weighted more than older sales. Using the data from the Amazon products and reviews we determined that the most influential factors in determining the sales rank of a product were the number of products Amazon showed that other customers also bought, the number of products Amazon showed that customers also viewed, and the price of the product. These results were consistent for the Digital Music category, the Office Products category, and the subcategory Holsters under Cell Phones and Accessories.
Source: arXiv (Cornell University)
DOI: 10.13016/m2pf2h-rsff
Authors: Chen, Ben, Mokashi, Rohit, Khadka Mamata, Reyes, Robert, Ashqar, Huthaifa I.
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W7092288732
Cites:
Cited by:
Related to: