Work

Two Sides to Attitudinal Commitment: The Effect of Calculative and Loyalty Commitment on Enforcement Mechanisms in Distribution Channels

Year: 2002

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1177/03079450094306

Authors: D. I. Gilliland, D. C. Bello

Institutions: Colorado State University, Georgia State University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2102449345

FWCI: 29.38

Cites: 70

Cited by: 569

Related to: 10