Work

The Impact of Eco-Friendly Marketing factors in Eco-Friendly Bakery Cafes on Purchase Intention and Behavior

Year: 2025

Type: article

Study design: Observational Study

Source: 외식경영연구

DOI: 10.47584/jfm.2025.28.5.305

Author: Jae Dong Lee

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W7106489067

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