From Thinking Eco-Labelling and Green Advertising to Buying Green: The Roles of Consumers' Perceptions
Year: 2025
Type: article
Study design: Observational Study
Authors: M. Zul Mazwan, Wahid Muhammad Shodiq, Alda Yuni Kurniawati, Gumoyo Mumpuni Ningsih, Dyah Erni Widyastuti
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W7113897843
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