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The Impact of Dijimodern Consumer Behavior on Contemporary Market Models

Year: 2025

Type: article

Abstract: This paper examines the impact of dijimodern consumer behavior on contemporary market models. The dijimodern era is defined by rapid technological advancement, widespread digital connectivity, and the growing influence of social media on consumer decision-making. Consumers in this environment demonstrate unique characteristics such as high digital literacy, preference for personalized experiences, and rapid shifts in brand loyalty. This paper analyzes how these behavioral patterns influence market structures, marketing strategies, and business models, and emphasizes the importance of data-driven decision-making in contemporary markets.

Source: Zenodo (CERN European Organization for Nuclear Research)

DOI: 10.5281/zenodo.18003404

Authors: Sabuhi Ramazanov, Khalig Guliyev, Kamil Jafarov, Elnara Islamova, Ulduz Mehdiyeva

Institution: Ganja State University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W7116366482

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