Work

The Effect of Information Characteristics in AI-Based Customized Beauty Services on Brand Awareness

Year: 2025

Type: article

Study design: Observational Study

Source: The Korean Society of Science & Art

DOI: 10.17548/ksaf.2025.12.30.577

Author: Yun Jung Heo

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7124254696

FWCI:

Cites:

Cited by:

Related to: