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Green Marketing and Its Integration into Corporate Strategy

Year: 2026

Type: article

Study design: Systematic Review

Source: The International Journal of Social Sustainability in Economic Social and Cultural Context

DOI: 10.18848/2325-1115/cgp/a249

Authors: Santiago David Muñoz Solórzano, Cesar Camilo Castro Osorio, Becqui Paola Ordonez Garcia, Jessica Navisoy, Leonardo Avila

Institutions: Pontificia Universidad Católica del Ecuador, Universidad Externado de Colombia

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W7127982903

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