Utilization of AI in B2B sales: Multi-case study with B2B sales organizations and sales technology providers
Year: 2021
Type: dissertation
Source: Aaltodoc (Aalto University)
Author: Pöntinen, Aki
Language: English
Topic: AI in Service Interactions
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W7128560745