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Branding as a Decision Production Structure in the Age of AI (A Three-Part Essay Series)

Year: 2026

Type: article

Abstract: This document compiles the three-part Substack series“Branding as a Decision Production Structure in the Age of AI.” The original essays were published individually on Substack.For this version, the three parts have been consolidated into a single manuscript. Transitional references between parts have been removed,and an abstract has been added to clarify the overall conceptual structure. No substantive revisions have been made to the core arguments.The text reflects the original published content in consolidated form.

Source: Zenodo (CERN European Organization for Nuclear Research)

DOI: 10.5281/zenodo.18610686

Author: Lee, Eun Jung

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W7128639883

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