Work

Methods in Sales Research : Perceived Trust in Business-to-Business Sales: A New Measure

Year: 1999

Type: article

Source: Journal of Personal Selling and Sales Management

DOI: 10.1080/08853134.1999.10754182

Authors: James M. Comer, Richard E. Plank, David A. Reid, Ellen Bolman Pullins

Institutions: University of Cincinnati, Binghamton University, University of Toledo

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7133804594

FWCI:

Cites: 15

Cited by: 53

Related to: 10