Work

The effects of situational factors on coupon redemption in hospitality sectors

Year: 2025

Type: article

Study design: Observational Study

Source: ArODES (HES-SO (https://www.hes-so.ch/))

Authors: Chen, Yong, Bianchi, Giuliano

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7141784336

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