Work

A Bibliometric Systematic Literature Review on Machine Learning Methods for Predicting Customer Churn

Year: 2026

Type: review

Source: International Journal of Data Analysis Techniques and Strategies

DOI: 10.1504/ijdats.2027.10077898

Authors: Irfan Saleem, Farzad Fallah, Syed Muhammad Ali Shahbaz Habib, Abdul Rauf

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7155164782

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