Work

Make it seen, make it sold: Promotional label elements that elevate value and action in online-retailing

Year: 2026

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2026.104885

Authors: Amjad Hussain Laghari, Ping han, Wali Muhammad Khoso, Shabana Memon

Institutions: Xi'an Jiaotong University, Nanjing University of Aeronautics and Astronautics, Sindh Agriculture University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: National Natural Science Foundation of China

Award: G6901351897

OpenAlex ID: W7162246453

FWCI: 8.459

Cites: 52

Cited by: 2

Related to: 10