Work

Barriers of eco-friendly packaging (EFP) adoption: a multi-stakeholder perspective

Year: 2026

Type: article

Source: Marketing Intelligence & Planning

DOI: 10.1108/mip-05-2025-0372

Authors: Gunjan Shokeen, Aastha Verma, Manish Das, Charu Shri, Dinesh Kumar

Institutions: Netaji Subhas University of Technology, University of Delhi, Tripura University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W7170665795

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Cites: 119

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