Work

Wine product bundling: Who are the consumers? An exploratory study

Year: 2011

Type: article

Study design: Observational Study

Authors: Christopher K. Mathews, Simon Somogyi, Rob van Zanten

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W71785073

FWCI:

Cites:

Cited by:

Related to: 10