Work

When sustainability meets risk perception: an extended goal-directed behavior model of consumers' sustainable clothing purchase intentions

Year: 2026

Type: article

Study design: Observational Study

Source: Journal of Fashion Marketing and Management

DOI: 10.1108/jfmm-06-2025-0275

Authors: Xiuhong He, Yingying Hu

Institutions: Wuhan Textile University, Hubei University Of Economics

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

Funder: National Natural Science Foundation of China

Award: G4243771281

OpenAlex ID: W7203640010

FWCI:

Cites: 49

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