Effects of perceived influencer autonomy from brands: The importance of a strong parasocial relationship
Year: 2026
Type: article
Authors: Mariola Palazón, Manuela López, María Sicilia
Institution: Universidad de Murcia
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
Funder: Agencia Estatal de Investigación
Award: G5794641248
OpenAlex ID: W7212376315