Work

Ontology-driven insights into the transformative role of social media: a qualitative study

Year: 2026

Type: article

Source: Consumer Behavior in Tourism and Hospitality

DOI: 10.1108/cbth-02-2026-0082

Authors: Shelley Duggal, Aruditya Jasrotia

Institutions: Amity University, Institute of Travel & Tourism

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7221649534

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Cites: 50

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