Work

Antecedents and Outcomes of Customer Value Proposition Implementation

Year: 2021

Type: dissertation

Study design: Observational Study

Source: Creighton Digital Repository (CDR)

Author: Grimes-Rose, Marsha

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7223617321

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