Work

When signaling AI-generated content increases charitable giving: the role of consumer mindsets

Year: 2026

Type: article

Source: International Journal of Advertising

DOI: 10.1080/02650487.2026.2751351

Authors: Tae Hyun Baek, Jooyoung Park, Jihoon Jhang

Institutions: Sungkyunkwan University, Peking University, University of Central Arkansas

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7224486491

FWCI:

Cites: 73

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Related to: 10