From Impulse Buying to Mindful Consumption: Examining the Impact of De-influencing and Source Credibility on Gen Z Purchase Intentions
Year: 2026
Type: article
Study design: Observational Study
Authors: Dr. Kanchana Naidu, Ananya Shaji
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W7224802197
