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Integrated Customer Experience Management: Standardization, Innovation, and Sustainable Customer Value

Year: 2026

Type: preprint

Abstract: Rachmad, Yoesoep Edhie. 2027. Integrated Customer Experience Management: Standardization, Innovation, and Sustainable Customer Value. Universal Customer Management Academic Publishers.

Source: OSF Preprints (OSF Preprints)

DOI: 10.17605/osf.io/gxyc3

Author: Yoesoep Edhie Rachmad

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W7225452078

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