Work

FMCG Retail Execution, Consumer Engagement and Distribution Practices: A Field-Based Study of Nutrica at BN Group

Year: 2026

Type: article

Source: International Journal of Creative and Open Research in Engineering and Management

DOI: 10.55041/ijcope.v2i11.046

Authors: Bhushan Ramesh Sonawane, Nilesh Panchariya, Dr. Purva Agrawal

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7225779411

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