Work

Successful new service development: A study of the hotel industry in Germany

Year: 2003

Type: dissertation

Source: Otago University Research Archive (University of Otago)

Author: Michael C. Ottenbacher

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: closed

OpenAlex ID: W73701729

Cites: 265

Cited by: 2

Related to: 10