Work

Fit Does Matter! An Empirical Study on Product Fit Uncertainty in Online Marketplaces

Year: 2010

Type: preprint

Study design: Observational Study

Source: SSRN Electronic Journal

DOI: 10.2139/ssrn.1600523

Authors: Kevin Hong, Paul A. Pavlou

Institution: University of Houston

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W74529966

Cites: 94

Cited by: 14

Related to: 10